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Pick up a delightful purple pasta

A La Carte

September 4, 2022

Story By: Stephanie Lopes | Photos by: LAWRENCE TABUDLO

Shrimp Alfredo Ube Pasta ($6.19 Oahu and $7.59 neighbor islands). Photo courtesy 7-Eleven Hawaii

7-Eleven Hawaii is proud to present a made-from-scratch, restaurant-quality Shrimp Alfredo Ube Pasta ($6.19 Oahu; $7.59 neighbor islands).

Conveniently found in the cold cases or warmed in the grab-and-go section at all 65 7-Eleven Hawaii locations statewide, this filling and hearty meal will “make you feel cozy and satisfied — like you’ve eaten a restaurant meal that you didn’t have to cook!” says Debbie Lee Soon, food innovation and development manager at 7-Eleven Hawaii.

Staff members make the ube pasta from scratch.

“The ube pasta is made from scratch in Kapolei, exclusively for 7-Eleven Hawaii,” explains Soon. “All the ingredients were carefully picked down to the flour to ensure optimal texture, elasticity and quality.

“The ube flavoring gives the pasta a bright purple color, and the fresh pasta is topped with our classic mushroom Alfredo cream sauce and shrimp,” Soon continues.

Staff members make the ube pasta from scratch.

After successfully selling made-from-scratch ramen for over a year, 7-Eleven Hawaii decided to expand and elevate the pasta selection by adding ube pasta.

“Fresh pasta texture is more delicate than dry pasta, so we decided to use a slightly wider flat noodle that pairs well and holds on to the rich cream sauce,” Soon elaborates.

Staff members make the ube pasta from scratch.

Stop by a local 7-Eleven Hawaii to discover not only the beautiful and filling ube pasta but also other iconic flavors, such as Spam Musubi, Slurpee and Big Gulp, and a wide variety of local snacks, premium wines and fresh foods.

“Our customers know that when they visit 7-Eleven Hawaii, they can conveniently fuel themselves with our made-fresh-daily foods at an affordable cost,” Soon concludes.

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